Mastering Strategic Management

Strategy can mean a lot of things. In this module, you’ll encounter examples of strategy in action that demonstrate what people mean when they talk about strategy.

A good strategy is profitable- achieving a higher profit margin than the industry average. This interdisciplinary approach to strategic management includes analysis, planning and implementation of said strategies.
Our approach to this training programme is practical, with real life cases being studied, it helps trainees identify opportunities that the firm in the case study did not take and imagine other scenarios and effects if a different strategy was employed.

Learning Outcomes

Learning Outcomes / Key Takeaways (Suitable For)

In this programme you will be able to:

  1. Describe examples of strategy in action.
  2. Recognize strategic situations.
  3. Explain the difference between strategy as “position” and strategy as “capability” (and why that matters).
  4. Lead strategically.
  5. Execute strategy through organizational design.

Programme Outline

Module 1: Mastering Strategy: Art and Science

  • Intended, Emergent, and Realized Strategies
  • The History of Strategic Management
  • Understanding the Strategic Management Process

Module 2: Selecting Business-Level Strategies

  • Understanding Business-Level Strategy through “Generic Strategies”
  • Cost Leadership
  • Focused Cost Leadership and Focused Differentiation
  • Best-Cost Strategy

Module 3: Competing in International Markets

  • Advantages and Disadvantages of Competing in International Markets
  • Drivers of Success and Failure When Competing in International Markets
  • Types of International Strategies
  • Options for Competing in International Markets

Module 4: Selecting Corporate-Level Strategies

  • Concentration Strategies
  • Vertical Integration Strategies
  • Diversification Strategies
  • Strategies for Getting Smaller
  • Portfolio Planning and Corporate-Level Strategy

Module 5: Leading an Ethical Organization

  • Corporate Governance
  • Corporate Ethics and Social Responsibility
  • Understanding Thought Patterns: A Key to Corporate Leadership?

Each module focuses on clear objectives and skill demonstrations that can be easily linked to real life instances.

Delivery Method

Well-balanced theoretical and practical methodology, which includes interactive discussions, case studies, interactive activities/exercises and assignments to understand the concepts and their applicability.

Course Includes

  •  5-Day Training
  • Course Notes
  • Stationary
  • Nationally Recognized and Internationally Accredited Certification
  •  Tea/Coffee Breaks
  • Working Lunches
  • Training materials (Soft file)
  • An evening of Thai culture emersion - River Cruise.

Evaluation Criteria

Participants must have attended the sessions at least 80% in order to receive a CERTIFICATE from Bangkok School of Management.

Training Date
Month Day(s) Year



January 9-13
2023
January 23-27 2023
February 6-10 2023
February
20-24 2023
March 13-17 2023
March 27-31 2023
April 17-21 2023
April 24-28 2023
May 8-12 2023
May 22-26 2023
June 3-7 2023
June 23-30 2023
July 3-7 2023
July 17-21 2023
August 7-11 2023
August 21-25 2023
September 4-8 2023
September 25-29 2023
October 2-6 2023
October 16-20 2023
November 6-10 2023
November 27- 01 December 2023
December 4-8 2023
December 11-15 2023
Certification

Location: Bangkok, Thailand

**Reserve your seats now! No CREDIT CARD required.**